Newsletter | September 11, 2025

09.11.25 -- Frankly Fran: 7 Management Strategies For Combination Product Regulatory Success

7 Management Strategies For Combination Product Regulatory Success

By Fran DeGrazio, executive editor

 

As I continue to work with industry, I am often reminded that some biopharma sponsor organizations remain challenged to meet current and evolving standards and regulations for combination products. This shortcoming may be due to lack of resources, lack of familiarity with the changing environment, or for many other reasons.

 

One key way to address the shortcoming and strengthen the organization’s preparedness is to bolster oversight at executive and management levels. A challenge for management when developing a combination product for market entry, especially if combination products are a new or recent venture for the organization, is identifying key factors necessary for successful outcomes. This challenge can become significant, even daunting, if executives and managers are not fluent in areas such as regulatory or quality. Gaps in fluency are particularly common when executives and managers come into their roles from non-technical backgrounds, a career trajectory that is also common.

 

To illustrate: One of the most consequential aspects in meeting today’s compliance standards is embedded in management’s responsibility to ensure that all activities necessary for providing a high-quality, low-risk product — one that is ultimately safe for patients — are properly completed. Executives and other managers must remember that the company holding the market authorization is responsible for the entire product. This includes associated vendor and service provider activities.

 

Without getting into the minutia, I will convey key points that executives and managers in the industry need to be aware of to adequately support their organizations. The coverage I offer here is certainly not all-encompassing but, rather, is intended to raise awareness and generate further interest. I especially have in mind non-technical leaders. For them, I aim to provide straightforward guidance on essential areas needed to successfully launch and support a combination product.

 

Below are seven recommendations for executives and other non-technical managers as they oversee combination product development:

 

#1: Lean On The Technical Experts

 

Executive management is not expected to know every regulatory, quality, or technical detail, but must hire subject matter experts for guidance in these areas. Management should support, not disregard, the expertise and advice of these professionals. Doing so can, at times, be a challenge, particularly when there are budget implications or time constraints.

 

A fundamental example of this support should be providing the necessary talent and time to build a thorough user input document. This critical activity often includes conducting interviews and working with clinicians and patients who will use the product being developed.

 

#2: Recognize That Combination Brings Complexity

 

Developing a combination product is more complex than, say, creating a drug in a vial, as it involves both drug efficacy and patient safety from both formulation and delivery device/system perspectives. Management must recognize the challenges of the significantly expanded cross-functional coordination required for successful commercialization of a combination product or combined use system. There are inherent complexities when combining areas from historically different disciplines such as biologics formulation development and device engineering.

 

Imagine, for instance, a formulation development scientist, who focuses on designing and optimizing the composition of a drug product to ensure its quality and stability (i.e., the chemistry), now engaging with an engineer working on the delivery device. These are quite different disciplines, as the engineer is most concerned about the function and delivery aspects (i.e., the functional/physical).

 

Not only are their disciplines different, but the regulations and the language they have historically worked within have been different.

 

#3: Amplify Voices Previously Less Relevant

 

Some disciplines that were less prominent in drug-focused work, such as materials compatibility and human factors, become increasingly important considerations during development and implementation of combination products. The budget should include resources allocated to enhancing these areas internally or to collaborating with external experts.

 

As an example, overt attention to Human Factors is now mandatory, emphasized by FDA guidance. Identifying critical tasks and creating use-related risk analysis (URRA) are required, as the FDA reviews these aspects closely to categorize tasks and to confirm that all risks are addressed through Human Factors validation. If these aspects are not completed well, the review and approval process will slow.

 

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